Merrychef® unveils industry-first digital oven selector to simplify equipment choice for operators
Leading high speed oven manufacturer Merrychef® has launched an innovative Oven Selector guide, a first-of-its-kind digital tool designed to help businesses select the perfect high-speed oven for their needs. This smart tool streamlines the decision-making process, saving operators time and ensuring businesses invest in the right equipment.
Now available on the Merrychef website, the Oven Selector provides tailored recommendations based on specific operational requirements. By answering a few simple questions about their business type, menu, and kitchen setup, users receive expert-backed insights into the most suitable high speed oven options for their kitchen. This equips them with valuable knowledge before speaking with dealers or buying online.
The tool reduces uncertainty and time-consuming research when selecting equipment. It also recommends complementary accessories to enhance efficiency and maximise output, helping businesses get the most from their investment.
Merrychef Managing Director, Colin Lacey says:
“Traditionally, businesses have relied on industry professionals for guidance when choosing kitchen equipment. But for operators without that access – especially those exploring high speed ovens for the first time – the Oven Selector offers a simple, self-service solution. This step-by-step tool eliminates the guesswork, providing expert insights upfront and giving customers the confidence that they’re on track to making the perfect oven purchase, before speaking to a dealer or buying online.
At Merrychef, we’re committed to making innovation more accessible. By introducing this easy-to-use tool, we are taking another step towards simplifying the buying journey for operators of all sizes.”
For more information or to try the Merrychef Oven Selector, visit https://www.merrychef.com/Oven-Selector.




